On his great 3-2-1 newsletter James Clear quotes architect Christopher Alexander (A Pattern Language) about designing a room people love:
Light on two sides of every room. When they have a choice, people will always gravitate to those rooms which have light on two sides, and leave the rooms which are lit only from one side unused and empty.
This pattern, perhaps more than any other single pattern, determines the success or failure of a room. The arrangement of daylight in a room, and the presence of windows on two sides, is fundamental. If you build a room with light on one side only, you can be almost certain that you are wasting your money. People will stay out of that room if they can possibly avoid it…
The importance of this pattern lies partly in the social atmosphere it creates in the room. Rooms lit on two sides, with natural light, create less glare around people and objects; this lets us see things more intricately; and most important, it allows us to read in detail the minute expressions that flash across people’s faces, the motion of their hands … and thereby understand, more clearly, the meaning they are after. The light on two sides allows people to understand each other.